Need help making your content more user-friendly and engaging? Reach out today to design visuals and text that guides your customers and enhances their interactions with:

 

- websites

- apps

- social media content

- physical + digital campaigns

...and more!

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A typical project includes:

• a free 30-min consultation

• conceptualization

• applicable content work of the following:

  • audit (for existing products only)

  • UX writing

  • copywriting

  • visual design

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Prices start from HK$650+ per project.

To submit a project request and receive a quote, please message Elaine Wong via WhatsApp: +852 5190 9204

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FAQs

 

What is content design?

Content design is the process of creating and structuring content in a way that effectively communicates with and engages the target audience. It involves analyzing user needs, understanding the purpose of the content, and crafting it in a clear, concise, and user-friendly manner. Content designers collaborate with various stakeholders, such as UX designers and writers, to ensure that the content aligns with the overall user experience and meets business goals. While the specific responsibilities may vary depending on the company/industry, Anthropelaine's content design approach is best described as UX writing + copywriting + visual design based upon anthropological principles.

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What is the difference between UX writing and copywriting?

• UX writing primarily aims to enhance the user experience of a digital product or service. This includes creating copy that helps users navigate the product, understand its features, and complete tasks effectively.

• Copywriting is primarily focused on marketing and persuasive communication to optimize sales, conversions, and brand messaging. This entails creating compelling and persuasive copy to engage and persuade the audience to take specific actions, such as making a purchase or signing up for a service.